Target audience and how your OTS is appealing to your TA
For our opening title sequence we have a very specific target audience and demographic which we are aiming at. Our target audience for our opening title sequence are people aged between 16-24. More specifically males due to lots of blood and gore. This is represented in our film through the film being based around three young male characters which our audience could relate to.
Through the use of our technical codes the target audience will be attracted to watch on after. The different types of camera will give the audience the chance to feel as if they are involved in the film too with lots of point of view and over the shoulder shots. The use of Close ups of the runners face will help emphasise the fear. This fear could then portray through onto the audience. Furthermore, the use of editing will help connote the fear. The fast paced editing will emphasise that the protagonists are in danger and that they have little time to do something about it. If our target audience was females they may be put off through the various themes that we portray.
Through our Mise en Scene, blood and gore will be hugely represented. We found out as a group, that males are more attracted to blood and gore rather than females. Next, the use of sound will be heavy metal. Previous films which we looked at beforehand such as Zombieland included similar music. We decided that this types of music it is the best way to help portray the target audience and keep them involved as it is loud and fast which creates and exciting/chaotic atmosphere.
Lastly, our OTS will appeal to our target audience through ethnicity and social status. Firstly, ethnicity. Our sequence will consist of only English people speaking in English. As a result of this English people and American people will both be attracted to our opening title sequence. Furthermore, social status. we are aiming to target mostly the working class. This is because they have the time and money to go and watch it, however their lifestyle wont be as serious as an upper class person.
Through the use of our technical codes the target audience will be attracted to watch on after. The different types of camera will give the audience the chance to feel as if they are involved in the film too with lots of point of view and over the shoulder shots. The use of Close ups of the runners face will help emphasise the fear. This fear could then portray through onto the audience. Furthermore, the use of editing will help connote the fear. The fast paced editing will emphasise that the protagonists are in danger and that they have little time to do something about it. If our target audience was females they may be put off through the various themes that we portray.
Through our Mise en Scene, blood and gore will be hugely represented. We found out as a group, that males are more attracted to blood and gore rather than females. Next, the use of sound will be heavy metal. Previous films which we looked at beforehand such as Zombieland included similar music. We decided that this types of music it is the best way to help portray the target audience and keep them involved as it is loud and fast which creates and exciting/chaotic atmosphere.
Lastly, our OTS will appeal to our target audience through ethnicity and social status. Firstly, ethnicity. Our sequence will consist of only English people speaking in English. As a result of this English people and American people will both be attracted to our opening title sequence. Furthermore, social status. we are aiming to target mostly the working class. This is because they have the time and money to go and watch it, however their lifestyle wont be as serious as an upper class person.
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